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21-Day Racial Equity Challenge aims to spark change in Rochester

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(Provided photo)

More than 60,000 community members from more than 200 organizations in the Greater Rochester region are participating in the 21-Day Racial Equity Challenge.

The all-volunteer effort aims to "spark change by increasing understanding of racial equity."

The challenge runs weekdays from Oct. 23-Nov. 20, with participants receiving links to articles, videos, podcasts and more, to help bring about a better understanding of racism, bias and other social inequities.

Some of the topics include understanding bias, levels of racism, housing inequalities, building a race equity culture, and racial wealth gap.

“As one of the most segregated communities our size in the nation, we all must build a deeper understanding of inequities and spark collective action to create an equitable society across our region,” said Jaime Saunders, president and CEO of United Way of Greater Rochester.

Bob Duffy, president and CEO of the Greater Rochester Chamber of Commerce, and Todd Butler, president and CEO of Causewave Community Partners, joined us on Good Day Rochester to further discuss the goals of the challenge and how it works, as well as how you can take part.